Butler Row
Memphis, TN
“Butler Row” will be a community-focused, mixed-use development east of Memphis’ evolving South Main Historic District. The project will anchor developing corridors including GE Patterson and BB King while bringing residents to a growing downtown market.
The project is organized as a series of residential “bars” resting on a podium parking garage which is screened at the ground level by commercial retail. Spaces between residential bars are activated by generous courtyards which will be thoughtfully programmed to support various community activities while providing options for personal space
G.E. Patterson
A mixed-use building will address GE Patterson Ave. adjacent to Navy Park. Separated from the podium structure, this building will be in-line with the scale of other buildings on the street. In addition to the raised courtyards, the development will offer a variety of amenities including a pool and co-working space intended to compliment the live/work/play lifestyle of downtown residents.
Hadden Street
Hadden Street, framed by commercial retail and restaurants, is envisioned as an urban market and a new amenity to the downtown neighborhood. Commercial retail and leasing offices address BB King Blvd. facing a newly built brewery.
The surface of Hadden St. will be designed in collaboration with Memphis artists to designate the “market” while slowing traffic.
